White Label PPC: Complete Agency Guide

White label PPC solves a single problem for agencies: How to add PPC services without hiring specialized PPC staff. Two solutions exist: (1) buy white label software to manage campaigns yourself, or (2) resell white label PPC services from another company. This guide explains both models, the pros and cons, and how to choose.

Here’s how white label PPC works, what platforms and services are available, and how to evaluate which model fits your agency.

What Is White Label PPC?

White label PPC is PPC services or software sold under your agency brand, so clients think you’re delivering PPC management directly.

Core function: Add PPC offerings without building in-house PPC expertise

Two distinct models:

Model 1: White Label PPC Software

What it is: Software platform that manages PPC campaigns (similar to Google Ads Manager, but with agency-specific features like client workspaces, white-label reporting, bulk operations)

Who uses it: Agencies managing campaigns directly (you do the work)

Client sees: Your agency name and logo on reports and dashboards, not the software vendor

Example workflow:

1. Agency subscribes to Optmyzr (white label PPC platform)
2. Agency customizes platform with agency branding
3. Agency uses platform to manage client campaigns
4. Client receives branded reports (client thinks agency built the tool)

Your role: Campaign strategy + execution (you’re the PPC expert)

Model 2: White Label PPC Services

What it is: PPC management services from another company, resold under your agency brand

Who does the work: Service provider manages campaigns (not your team)

Client sees: Your agency name, but your team isn’t actually managing the campaigns

Example workflow:

1. Agency partners with Freelanced (white label PPC service provider)
2. Agency sells PPC management to clients
3. Service provider handles strategy, setup, optimization, reporting
4. Agency owns client relationship, service provider owns execution

Your role: Sales + account management (service provider is the PPC expert)

Key distinction:

White label (client-branded) ≠ Reseller (partner-branded)

• White label: Client sees your brand exclusively
• Reseller: Client sees partner brand (you’re transparent about using third-party service)

This guide focuses on white label model (client-branded).

White Label PPC Software vs. Services

Choose Software If:

• You have (or plan to hire) PPC specialists on staff
• You want direct client relationships and full control over strategy
• You want to own the PPC expertise and execution
• You’re scaling PPC as core service offering (not just add-on)
• You have 5+ PPC clients (platform cost is justified by volume)
• You want higher profit margins (service value + platform leverage)

Choose Services If:

• You lack PPC expertise and don’t want to hire specialists
• You want to add PPC as low-effort offering to existing services
• You want fixed costs (not dependent on headcount)
• Reseller profit margins work for your business model (20-40%)
• You have 1-5 PPC clients (low volume doesn’t justify platform investment)
• You’re okay with less control for simplicity

How White Label PPC Software Works

Agency Workflow with White Label Software

Step 1: Platform Setup

Agency signs up for white label PPC platform (Optmyzr, WordStream, Kenshoo, Marin, Skai). Customizes with agency branding:

• Upload agency logo
• Set brand colors
• Customize report templates
• Configure client workspaces

Step 2: Client Onboarding

Agency creates client workspace in platform. Connects client’s Google Ads, Facebook Ads, LinkedIn Ads accounts to platform. Client data flows into agency’s branded dashboard.

Step 3: Campaign Creation

Agency PPC specialist creates campaigns through platform (same tasks as Google Ads Editor, but with agency features):

• Keyword research and selection
• Ad copy creation
• Landing page assignment
• Bid strategy setup
• Budget allocation

Step 4: Optimization

Agency optimizes campaigns using platform automation and insights:

• Automated bid adjustments based on performance
• Keyword recommendations (add high-performing keywords, pause low-performing)
• Ad copy testing (A/B test headlines, descriptions)
• Budget reallocation (shift spend to top-performing campaigns)

Platform provides AI-powered recommendations, agency executes.

Step 5: Reporting

Platform generates branded reports (agency logo, not vendor logo):

• Performance dashboards (impressions, clicks, conversions, cost)
• Campaign insights (which ads/keywords perform best)
• Recommendations (optimization opportunities)

Reports are white-labeled—client sees agency branding exclusively.

Step 6: Client Sees

Client logs into branded dashboard or receives branded reports. Everything shows agency name. Client attributes PPC expertise and results to agency, not platform vendor.

Key Advantages

Full control: You decide campaign strategy, optimization approach, budget allocation

Client ownership: Clients associate PPC success with your agency (builds reputation)

Higher margins: You add strategic value on top of platform efficiency (40-60% profit margins)

Data ownership: You control client data and campaign insights

Differentiation: Your PPC approach can be different from competitors (not reselling identical service)

Key Disadvantages

Labor-intensive: Requires hiring PPC specialists (salary $50-100K/year)

Performance risk: You’re responsible for campaign results (if campaigns underperform, clients blame you)

Higher overhead: Platform costs + team salaries = significant fixed costs

Learning curve: Team needs time to master platform (2-4 weeks onboarding)

Scaling limits: More clients = more work (limited by team capacity)

How White Label PPC Services Work

Agency Workflow with White Label Services

Step 1: Partnership Setup

Agency partners with white label PPC service provider (Freelanced, Wpromote, WebFX, Directive). Signs agreement defining:

• Pricing (what agency pays service provider)
• Service scope (what’s included: strategy, setup, optimization, reporting)
• Branding (how reports are white-labeled)
• Communication (how agency and provider coordinate)

Step 2: Sales & Reselling

Agency sells PPC management to clients under agency name:

• “We offer Google Ads management for $1,500/month”
• Client thinks agency is doing the work
• Contract usually discloses third-party service provider (standard practice)

Step 3: Lead Handoff

Agency sends new client to service provider:

• Client submits onboarding form
• Service provider coordinates directly with client (or through agency, depending on model)
• Agency stays in loop for major decisions

Step 4: Management

Service provider manages campaigns:

• Account setup and initial strategy
• Campaign creation and launch
• Ongoing optimization (bids, keywords, ad copy)
• A/B testing and experimentation

Agency doesn’t touch campaigns—provider handles all execution.

Step 5: Reporting

Service provider creates reports with agency branding:

• Agency logo on all reports
• Agency contact information
• Client receives reports from agency (or provider sends on behalf of agency)

Step 6: Client Relationship

Agency owns client relationship:

• Client’s primary contact is agency account manager
• Agency handles billing (client pays agency, agency pays provider)
• Service provider handles PPC execution

Client perspective: Client hired agency for PPC management. They know a third-party provider may be involved (disclosed in contract), but agency is primary relationship.

Key Advantages

No PPC expertise required: Partner handles all PPC work (no hiring)

Low overhead: No PPC staff salaries (just reseller fees)

Unlimited scalability: Add clients without adding headcount (partner scales, not you)

Easy to launch: Add PPC offering quickly (weeks, not months of hiring and training)

Fixed costs: Reseller fees are predictable (not dependent on team size)

Key Disadvantages

Lower margins: Reseller commissions are smaller than service margins (20-40% vs. 40-60%)

Less control: You depend on partner for delivery quality

Weaker client relationship: You’re not the expert (just the middleman)

Partner risk: If partner has issues (poor performance, bad customer service, mistakes), it affects your reputation

Less differentiation: Any agency can resell the same service (harder to stand out)

Popular White Label PPC Platforms (Software Model)

1. Optmyzr — Agency PPC Management Platform

Focus: Performance Max, automation, multi-account management

Best for: Agencies managing 10+ Google Ads accounts

Features:

• Automated bid management (AI-powered bid adjustments)
• Bulk campaign creation (create campaigns for multiple clients at once)
• White-label reporting (customizable dashboards and reports)
• Multi-platform support (Google Ads, Microsoft Ads, Amazon Ads)
• Optimization insights (keyword recommendations, ad copy suggestions)

Pricing: $208-1,250/month depending on ad spend managed

Advantage: Best-in-class Google Ads optimization (strongest automation for Performance Max campaigns)

Limitation: Focused primarily on Google Ads (limited support for Facebook/LinkedIn)

2. Kenshoo — Enterprise Multi-Platform

Focus: Large agencies managing high ad spend across multiple platforms

Best for: Agencies managing $100K+/month in ad spend

Features:

• Cross-platform optimization (Google, Facebook, Instagram, Amazon, TikTok)
• Advanced attribution (multi-touch attribution across channels)
• Predictive analytics (forecasting and budget allocation)
• White-label reporting
• API access for custom integrations

Pricing: Custom (typically $2,000-10,000/month depending on ad spend)

Advantage: Enterprise-grade multi-platform management (best for large-scale campaigns)

Limitation: Expensive (overkill for small agencies), complex setup

3. Marin Software — Bid Management Specialist

Focus: Cross-platform bid management and optimization

Best for: Agencies managing complex multi-account, multi-platform campaigns

Features:

• Automated bidding across platforms (Google, Facebook, Microsoft, Amazon)
• Budget pacing (automatically adjust spend to hit monthly budget targets)
• Publisher-agnostic reporting (unified view across platforms)
• White-label dashboards

Pricing: Custom (typically $1,000-5,000/month)

Advantage: Strong bid management automation (reduces manual optimization work)

Limitation: Steep learning curve, expensive for small agencies

4. WordStream — PPC Management + Training

Focus: Accessible PPC management for small-to-mid agencies

Best for: Agencies new to PPC or managing small-to-medium accounts

Features:

• PPC management platform (campaign creation, optimization, reporting)
• Training and certification (learn PPC best practices)
• White-label reporting
• Google Ads, Facebook Ads, Microsoft Ads support
• Performance grader (automated audits of existing campaigns)

Pricing: $264-1,050/month

Advantage: Beginner-friendly (includes training), affordable for small agencies

Limitation: Less advanced automation than Optmyzr/Kenshoo (better for simpler campaigns)

5. Skai — Enterprise Multi-Platform

Focus: Large agencies managing 50+ accounts across multiple channels

Best for: Agencies with dedicated PPC teams managing high-volume clients

Features:

• Cross-platform management (Google, Facebook, Instagram, TikTok, Snapchat, Amazon, Apple Search Ads)
• Advanced automation (AI-powered optimization across channels)
• Unified reporting (all platforms in one view)
• White-label dashboards

Pricing: Custom (typically $3,000-15,000/month)

Advantage: Best for very large agencies (50+ accounts, high ad spend)

Limitation: Very expensive, requires dedicated team to maximize value

Popular White Label PPC Services (Reseller Model)

1. Freelanced — White Label Google Ads & Microsoft Ads

What they do: Full-service PPC management (strategy, setup, optimization, reporting)

Platforms: Google Ads, Microsoft Ads

Pricing: Revenue share model (agency keeps 20-30%, provider keeps 70-80%)

Best for: Agencies wanting turnkey PPC offering without in-house team

Advantage: Established service, reliable execution, transparent pricing

Limitation: Revenue share model means lower margins for high-spend clients

2. Wpromote — White Label PPC + Creative

What they do: PPC management + creative services (ad design, landing pages)

Platforms: Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, TikTok Ads

Pricing: Custom (typically flat fee per client or revenue share)

Best for: Agencies wanting PPC + creative bundled together

Advantage: Full-service (strategy + creative + execution)

Limitation: Higher cost than PPC-only services

3. WebFX — White Label Digital Marketing

What they do: PPC, SEO, social media, content marketing (bundled digital marketing services)

Platforms: Google Ads, Facebook Ads, Microsoft Ads, LinkedIn Ads

Pricing: Custom (per-client subscription or revenue share)

Best for: Agencies wanting to resell full digital marketing stack (not just PPC)

Advantage: Bundle multiple services from one provider

Limitation: Less specialized in PPC (generalist approach)

4. Directive — White Label B2B PPC

What they do: B2B-focused PPC management (LinkedIn Ads, Google Ads for B2B)

Platforms: LinkedIn Ads, Google Ads, Microsoft Ads

Pricing: Custom

Best for: Agencies serving B2B clients (SaaS, professional services, consulting)

Advantage: Specialized in B2B (understands longer sales cycles, account-based marketing)

Limitation: Not ideal for e-commerce or B2C campaigns

5. Local/Regional White Label Providers

What they do: Smaller regional providers offering white label PPC services

Platforms: Typically Google Ads and Facebook Ads

Pricing: Flat fee per client ($500-1,500/month)

Best for: Small agencies with 1-5 PPC clients (relationship-driven partnerships)

Advantage: More personalized service, flexible pricing

Limitation: Less proven track record, may lack scale and resources

White Label Software vs. Traditional PPC Management: What’s Different?

Common Confusion

White label software sounds fancy, but it’s essentially the same tools agencies already use—just with agency branding and multi-client features.

Traditional PPC Workflow

Tools: Google Ads Editor, Google Ads interface, Facebook Ads Manager

Reporting: Create reports manually in Google Ads, export to Excel, or use free tools like Google Data Studio

Branding: Reports show Google Ads branding (generic)

Optimization: Manual (account manager reviews performance, makes changes)

Multi-client management: Switch between accounts manually, no unified view

White Label Software Workflow

Tools: White label platform (Optmyzr, WordStream, Kenshoo) instead of native ad platform

Reporting: Platform generates branded reports automatically (agency logo, custom dashboards)

Branding: Client sees agency branding exclusively (professional appearance)

Optimization: Manual + automated (platform provides AI recommendations, account manager executes)

Multi-client management: Unified dashboard showing all clients (easier to manage 10+ accounts)

What’s Actually Better with White Label Software

Time savings from automation:

• Automated bid adjustments (platform optimizes bids based on performance)
• Bulk operations (apply changes across multiple clients at once)
• Keyword recommendations (AI suggests new keywords to test)
• Budget pacing (automatically adjust spend to hit monthly targets)

Better reporting:

• Branded reports (agency logo, professional templates)
• More detailed insights (performance patterns, optimization opportunities)
• Automated report generation (save 5-10 hours/week)

Client perception:

• Branded interface feels more premium (clients see custom dashboard, not generic Google Ads)
• Professional reporting (builds trust and credibility)

Multi-client efficiency:

• Manage 10+ accounts from single dashboard (no switching between accounts)
• Standardized workflows (consistent optimization approach across clients)

What’s NOT Better

Campaign performance: Results depend on strategy, not platform. White label software doesn’t guarantee better CTR or conversions—execution quality matters.

PPC expertise required: You still need someone who understands PPC (platform doesn’t replace expertise).

Real Cost-Benefit

Traditional approach:

• No platform cost
• Higher manual work (10-15 hours/week per client for optimization and reporting)

White label software:

• Platform cost ($250-1,000/month)
• Lower manual work (5-8 hours/week per client due to automation)
• Net savings: 5-7 hours/week per client (time saved > platform cost if managing 3+ clients)

Breakeven: If you manage 3+ PPC clients, white label software pays for itself in time savings.

Pricing Models for White Label PPC

Software Model Pricing

Tier 1: Flat Monthly Subscription ($100-500/month)

How it works:

• Pay fixed monthly fee for platform access
• Unlimited clients (or up to certain limit)
• You bill clients separately for PPC management

Agency markup:

• Platform cost: $300/month
• Bill clients: $1,500/month per client (for 3 clients = $4,500/month revenue)
• Profit: $4,200/month ($4,500 revenue - $300 platform cost)

Best for: Agencies managing 5+ clients (fixed platform cost, unlimited upside)

Tier 2: Per-Account Subscription ($50-200/month per client)

How it works:

• Pay per client account managed
• Pricing scales with client count

Agency markup:

• Platform cost: $100/client/month
• Bill clients: $1,200/client/month
• Profit per client: $1,100/month
• Manage 10 clients = $11,000/month profit

Best for: Agencies with variable client count (cost scales with revenue)

Tier 3: Percentage of Ad Spend (5-15% of ad spend)

How it works:

• Platform takes percentage of client ad spend
• Higher spend = higher platform cost

Agency markup:

• Client spends $10,000/month on ads
• Platform charges 10% = $1,000
• Agency charges client 15% management fee = $1,500
• Profit: $500/month per client

Best for: High-spend accounts (margins improve with scale)

Services Model Pricing

Tier 1: Flat Reseller Commission ($300-800/month per client)

How it works:

• Pay service provider flat fee per client
• Bill client higher amount
• Keep difference

Example:

• Pay service provider: $800/month
• Bill client: $1,500/month
• Profit per client: $700/month

Best for: Predictable margins, simple pricing

Tier 2: Revenue Share (15-30% of client payment)

How it works:

• Agency keeps percentage of what client pays
• Service provider keeps remainder

Example:

• Client pays agency: $2,000/month
• Agency keeps 25% = $500/month
• Service provider keeps 75% = $1,500/month

Best for: Low-risk model (provider carries execution cost)

Tier 3: Percentage of Ad Spend + Management Fee

How it works:

• Service provider charges % of ad spend
• Agency adds management fee on top

Example:

• Client spends $10,000/month on ads
• Service provider charges 12% = $1,200
• Agency charges client 15% total = $1,500
• Agency profit: $300/month

Best for: High-spend clients (small margins, but scales with spend)

How to Choose: Software vs. Services

Decision Framework

Choose White Label Software If:

You have PPC expertise:

• Currently managing PPC campaigns manually (Google Ads Editor, native platforms)
• Have PPC specialists on staff (or plan to hire)

You want ownership:

• Want direct client relationships (you’re the PPC expert)
• Want control over strategy and execution

You have sufficient volume:

• Managing 5+ PPC clients (platform cost justified)
• Total client ad spend > $50K/month

You want higher margins:

• Service margins (40-60%) more important than simplicity
• Willing to invest in team and tools for higher returns

Choose White Label Services If:

You lack PPC expertise:

• No PPC specialists on staff
• Don’t want to hire or train PPC team

You want simplicity:

• Want low-effort offering (reseller only)
• Don’t want to manage campaigns directly

You have low volume:

• Managing 1-5 PPC clients (platform investment not justified)
• Total client ad spend < $50K/month

You’re okay with lower margins:

• Margins (20-40%) acceptable for low-effort offering
• Prefer predictable reseller model over building team

Hybrid Approach (Recommended for Many Agencies)

Use both models strategically:

High-value clients → White label software:

• Clients paying $2,000+/month for PPC management
• Strategic accounts where you want direct relationship
• Higher margins justify team investment

Price-sensitive clients → White label services:

• Clients paying $500-1,000/month
• High-volume, low-touch accounts
• Reseller model makes these profitable

Result: Maximize margins on premium clients (software model), serve budget clients profitably (services model), optimize agency profitability.

Getting Started with White Label PPC

Step 1: Evaluate Your Current Situation

Questions to answer:

Do you have PPC staff?

• Yes → Software model makes sense (leverage existing expertise)
• No → Services model easier (no hiring required)

What’s your target margin?

• 40-60% margins → Software model (higher margins, more work)
• 20-40% margins → Services model (lower margins, less work)

How many clients want PPC?

• 5+ clients → Software justified (fixed cost, unlimited upside)
• 1-5 clients → Services better (variable cost, low commitment)

What’s your PPC expertise level?

• Expert → Software (you add value through strategy and execution)
• Beginner → Services (partner provides expertise)

Step 2: Choose Your Model & Vendor

If choosing software:

1. Interview 2-3 vendors (Optmyzr, WordStream, Kenshoo)
2. Ask: What platforms supported? What automation features? How much training included? What’s total cost (platform + staff time)?
3. Sign up for trial (most platforms offer 14-30 day trial)
4. Test with 1 client before committing

If choosing services:

1. Interview 2-3 service providers (Freelanced, Wpromote, WebFX)
2. Ask: What’s pricing model? How are reports branded? What’s service scope? How do you communicate with clients? What’s your track record?
3. Review case studies and references
4. Pilot with 1 client before scaling

Step 3: Integration & Branding

Software model:

• Customize platform with agency branding (logo, colors, report templates)
• Create client workspaces
• Connect client ad accounts (Google Ads, Facebook Ads)
• Set up reporting templates
• Train team on platform (2-4 weeks onboarding)

Services model:

• Sign white label agreement (define branding, pricing, service scope)
• Set up billing (how clients pay you, how you pay provider)
• Establish communication protocols (how you coordinate with provider)
• Define service level expectations (reporting frequency, optimization cadence)

Step 4: Sales & Client Onboarding

Create service offering:

• Define what’s included (platforms, optimization frequency, reporting)
• Set pricing (software: $1,000-3,000/month depending on ad spend; services: $500-2,000/month)
• Create service description for website and proposals

Train sales team:

• How to position PPC offering (benefits, differentiators, pricing)
• What questions to ask prospects (ad spend, goals, current performance)
• How to set expectations (timeline for results, optimization process)

Onboard first client:

• Start with one client (learn process before scaling)
• Document workflow (handoff between sales and PPC team)
• Identify gaps and refine process

Step 5: Optimize & Scale

After 3 months, review:

Are margins good?

• Software model: 40-60% profit margin expected
• Services model: 20-40% profit margin expected
• Below target → adjust pricing or reduce costs

Is client satisfaction high?

• Review campaign performance (ROAS, CPA, conversion rates)
• Solicit client feedback (NPS surveys, check-ins)
• Below target → improve execution or choose different partner

Is execution quality acceptable?

• Software model: Review team efficiency (hours spent per client)
• Services model: Review partner quality (response time, optimization quality)
• Below target → train team or switch provider

Scale based on learnings:

• Refine service offering (add/remove features based on what clients value)
• Adjust pricing (optimize margins)
• Add clients (replicate what works)

FAQ

Is white label PPC legal?

Yes. White labeling is a standard business practice.

Legal requirement: You must disclose in contracts that you’re using a white label service or platform (can’t misrepresent ownership).

Standard contract language: “Agency may use third-party tools and service providers to deliver PPC management services.”

Clients know you’re using partners/tools, but they still see your brand. This is transparent and legal.

Can I white label multiple services together?

Yes. Many white label providers offer bundled services:

• White label PPC + SEO (Wpromote, WebFX)
• White label PPC + social media management
• White label PPC + email marketing

You can bundle services from one provider (easier) or multiple providers (more complex but better control).

What if the white label service provider has issues?

Your risk: If partner has poor performance, bad customer service, or makes mistakes, your clients blame you (not the partner).

How to mitigate:

• Choose partners carefully: Check references, review case studies, test with 1 client first
• Include SLAs in agreement: Define service levels (response time, reporting frequency, minimum performance standards)
• Establish communication channels: Weekly check-ins, escalation protocols, direct access to partner team
• Have backup plan: If partner quality degrades, be ready to switch providers or bring PPC in-house

White labeling means you own the client relationship—which includes owning partner failures.

How much should I markup white label services?

Typical markup: 50-100%

Example:

• Buy service for $1,000/month
• Sell for $1,500-2,000/month
• Markup covers: sales, account management, client support, risk

Higher markups justified if:

• You provide strategic value (campaign strategy, landing page optimization, CRO)
• You bundle services (PPC + SEO + social)
• You have strong brand/reputation

Lower markups common if:

• Pure reseller (no value-add beyond service itself)
• High competition (price-sensitive clients)

Rule of thumb: 50% minimum markup to cover overhead and risk.

Can I white label PPC without disclosing it?

No. Contracts must disclose you’re using third-party providers.

Why disclosure is required:

• Consumer protection laws (clients have right to know who’s handling their data)
• Professional ethics (transparency builds trust)
• Liability protection (if partner makes mistake, contract clarifies responsibility)

What disclosure looks like:

• “Agency may use third-party software and service providers”
• “Campaign management may be performed by Agency’s partners”

Clients understand this is standard practice. Transparency doesn’t hurt the relationship—hiding it does.

How do I staff for white label PPC?

Software model:

• Hire PPC specialist ($50-100K/year salary)
• Or train existing marketer (3-6 months to proficiency)
• 1 PPC specialist can manage 8-12 client accounts (depending on complexity)

Services model:

• No PPC staff needed
• Just account managers (manage client relationship, not campaigns)
• 1 account manager can handle 15-25 reseller clients

What’s the typical profit on white label PPC?

Software model: 40-60% profit margins

• Revenue: $2,000/month per client
• Costs: $300/month platform + $600/month allocated labor (30% of PPC specialist salary)
• Profit: $1,100/month (55% margin)

Services model: 20-40% profit margins

• Revenue: $1,500/month per client
• Costs: $1,000/month service provider fee
• Profit: $500/month (33% margin)

Software model has higher margins but requires more investment. Services model has lower margins but simpler operation.

Getting Started

White label PPC lets agencies add PPC offerings without building in-house expertise from scratch. Choose software model if you have (or want to hire) PPC specialists and want higher margins. Choose services model if you want simple, low-effort PPC offering with fixed costs.

Next steps:

1. Evaluate your situation — Do you have PPC staff? How many clients want PPC? What margins do you need?
2. Choose your model — Software (higher margins, more work) or services (lower margins, easier)
3. Interview vendors — Compare 2-3 platforms or service providers
4. Pilot with one client — Test workflow, refine process, document learnings
5. Scale based on results — Add clients once first one is running smoothly

White label PPC works when you match the model to your agency’s strengths (expertise vs. sales) and client needs (premium vs. budget).

For agencies managing multiple clients who need PPC management + workflow automation + creative production in one platform, see how Clyde combines all three for agency workflows.